The Message and the Man: / Some Essentials of Effective Preaching

A call for pulpit revival frames an extended examination of effective preaching that balances personal character, message content, and delivery. The first section considers the preacher's designation and inner qualities, urging certainty, individuality, understanding, and passion. The second outlines essential notes of the message—accusation, pity, idealism, edification, and cheer—arguing for sermons that convict, comfort, inspire, and build. The final part treats form and presentation, emphasizing attractiveness, transparency, and clear appeal. Practical illustrations and occasional denominational allusions support a largely practical, pastoral program aimed at commending Christ and renewing public ministry.